Jonas Olson on The Lawn Care CEO

Dan Ralphs and Aaron Suttenfield talk with Jonas about starting and growing his company, then called Turf Badger. The conversation centers on having a big vision, getting people to buy into it and showing them how to reach it, along with what the hosts see as the four core jobs of a CEO, which are setting the vision, building the team, managing the money and running marketing.

Jonas explains why he focused on a smaller market before expanding, and how social media and content helped the business grow.

Topics

• Vision and buy-in
• The four jobs of a CEO
• Winning a small market first
• Content and social media