Pest Control Legends · 2025
Jonas Olson on Pest Control Legends
Paying Alex Hormozi $100k, 7-Figures Vs. 8-Figures, and Finding A-Players
Summary written by AI from the episode's show notes
Dan Leibrandt sits down with Jonas for a deep dive into how Pest Badger grew to $10 million in under five years, as it stood when this aired in October 2025. Jonas covers recruiting and developing top talent, building discipline and a winning culture across more than 15 locations, and running the company on the EOS framework and KPIs.
He also talks about the hard call to hire executives who can multiply what the company can handle, how seven-figure and eight-figure owners think differently, and the part brand and media play at Pest Badger, whose YouTube channel had about 150,000 subscribers at the time.
Topics
- Recruiting A-players
- EOS and KPIs
- Hiring executives
- Seven figures versus eight