Local Marketing Secrets · 2024
Jonas Olson on Local Marketing Secrets
Growing To $10 Million Dollars, 120k on YouTube, and The Power Of Podcasting
Summary written by AI from the episode's show notes
Dan Leibrandt interviews Jonas about going from cutting lawns as a teenager to running Pest Badger, which had more than seven locations and about 150 employees when this aired in November 2024.
Jonas explains how the pandemic pushed him from landscaping into pest control, and the bold bets that followed, like hiring a door knocking consultant and expanding into new markets. He credits advice from industry leaders for getting him through hard stretches, and talks about what YouTube and podcasting have done for the business.
Topics
- The pandemic pivot
- Hiring a door knocking consultant
- Expanding into new markets
- YouTube and podcasting